Dp Cult

In a radiant celebration of creativity and design, lighting titan Innovative Design Group (IDG) unveils its crowning jewel, the ‘Innovative Design Studio (IDS), nestled within their experience center in Okhla, New Delhi. IDG’s commitment to crafting environments that transcend the ordinary offers a heightened sense of style and refinement–and IDS stands as a brilliant manifestation of this commitment.

Exclusive collaborations with over 13 global brands promise a curated collection of lighting fixtures that take visitors on a unique journey into the realm of exceptional lighting design. IDS beckons true design aficionados to explore and be captivated by the harmonious interplay of light, shadow, and space within an expansive 5,600-sq ft studio devoid of natural light.

The studio’s dark, rustic interiors exude a charming rawness, making it the perfect canvas for the artistry of strategic illumination to shine to its truest form. The double-height area of the space allows for soaring ceilings, accentuating the captivating presence of each luminaire. Within this orchestrated symphony of light and architecture, every fixture becomes a storyteller, evoking emotions and standing as a testament to the artistry and transformative power embedded in every design.

Masterfully crafted lights from esteemed brands such as Brokis, Catellani & Smith, Axolight, Beau et Bien, Lobmeyr, Lumia, Multiforme, Salansky, Zafferano, Elite Bohemia, Martinelli Luce, Folio, and Lorenzon adorn the space, transcending the conventional norms of lighting design. Each brings a distinctive and unique flair–from contemporary elegance to avant-garde brilliance.

The curated selection of these internationally acclaimed brands weaves a rich tapestry of styles and philosophies, showcasing a profound commitment to pushing the frontiers of what is achievable in the realm of lighting. As visitors traverse through the space, they encounter not just luminaires but expressions of innovation, reflecting a harmonious blend of artistic vision and technical mastery.

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The Brokis Collection, for instance, exemplifies high-quality glass at its core, with clean lines and simple forms highlighting the exceptional craftsmanship of Bohemian glass artisans. Drawing inspiration from unexpected elements such as macarons, coarse ropes, flying birds, and Japanese paper lamps, the collection infuses a contemporary twist, creating a refined ambiance.

Within Lorenzon’s Rouge Diamond Collection, sumptuous new influences come to life, drawing inspiration from the alluring cuts of precious gems. This collection is an exquisite interplay of light and color, showcasing an array of ceramic and metallic hues that elevate each piece to a new level of opulence.

As patrons step into the curated world of IDS, the alchemy of light unfolds, turning the mundane into the extraordinary. This studio is not merely a showcase of fixtures; it’s a living canvas where light takes center stage, becoming a pivotal character in the unfolding drama of design. The curated fixtures cease to be mere accessories; they become the heart and soul of the space.  Whether you’re a design enthusiast, architect, or someone who simply appreciates the art of crafting spaces with light, this is an invitation to witness the dynamic force that awakens spaces, turning them into living expressions of innovation.